.rocks General FAQ
Think of all the different possible domain names that would be well suited with the .rocks ending. Bands and musicians can use .rocks for their websites such as "myband.rocks". Individuals wanting to create a personal website can use their name followed by the .rocks for example "jimmyjones.rocks". .rocks can be used for just about anything one may feel "Rocks" to them; events, brands, products, hobbies, people, communities just to name a few.
DOTROCKS, LLC will publicize the new gTLD offering in an upcoming "Every Person, Every Place, Every Possibility, ROCKS!" campaign emphasizing the use of 'ROCKS!' status in daily conversation, along with the popular use of the word in existing domains. A starter webpage will be offered with each .rocks name registration promoting the innovation of a .rocks community. A networking community with each web address owned and developed by the .rocks domain owner.
Source: cpr144449003101 rocknames.com