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Why should I buy a domain name? is hands down the most common domain extension. It is considered the industry standard and most people who search and surf the internet think in terms of Internet users will most likely type after a domain name. People tend to assume that a website will end with cpr144449003101 so if you do not have a and someone else does, that other site will most likely pick up quite a bit of your intended traffic. Since the is the industry standard and one of the oldest domain extensions, owning one also gives your website and business credibility.