One of the most important things a legitimate professional search engine optimizer can remember to do is check all of the HTML tags for a page and make sure that they are optimized. If you are unclear as to what HTML is, it is the code that makes up a web page. For everything that a web master wants to do to the appearance of a site, there is a tag to make it work. This works also for search engine optimization. There are many HTML tags that the search engines include into their algorithms for inclusion into their database. There has been extensive research done we 8 years in the search engine optimization industry, as to the effectiveness of keywords being placed in each respective HTML tag and which search engines use each of them in their ranking process.
We realize that when designing and building a web page the designer is focused on the aesthetics of the page and not about the optimization aspect of development. We cannot only help the people who would like us to design them an optimized web site and the redesign sites, but we can also take your current web site and optimize it without having to redesign it.
Click one of the links below to see examples and explanations of each HTML tag: |